#campaign

Daily News

Tanishq Taps Sushmita Sen, Ananya Panday & Radhika Apte for Natural Diamonds Campaign

Tanishq’s new natural diamonds campaign, Souls in Symphony, brings together Sushmita Sen, Ananya Panday and Radhika Apte in a film directed by Shoojit Sircar. Set against an intimate backstage moment, the campaign celeb...

17 days ago

OZN Special

Kriti Sanon Leads GIVA Jewellery Exchange Fest as Brand Announces International Trip Giveaway

GIVA has brought back its Jewellery Exchange Fest with brand ambassador Kriti Sanon fronting the campaign and an international trip giveaway as the key consumer hook. The campaign offers customers a ₹500 voucher for eve...

18 days ago

Daily News

Batukbhai Sons Jewellers Unveils Men’s Jewellery Campaign with Cricketer Jitesh Sharma

The campaign connects the precision of cricket with the craftsmanship of jewellery, highlighting refined designs for modern men

32 days ago

Daily News

Mahesh Babu Fronts PMJ Jewels’ Limited-Edition Superstar Bracelet 2.0 Launch

PMJ Jewels has announced its limited-edition Superstar Bracelet 2.0, a solid gold and diamond men’s bracelet scheduled to launch on 31st May 2026, with the campaign positioned around father-focused luxury gifting

37 days ago

Daily News

Khimji Jewellers Announces Mother’s Day Celebration Contest Winners

The brand celebrated precious family moments by recognising three winners as part of its Mother’s Day customer engagement campaign

40 days ago

Daily News

Pothys Swarna Mahal Links Women’s Gold Ownership with Old Gold Exchange Push

Pothys Swarna Mahal’s Old Gold Exchange Mela links women’s household gold with national strength while offering customers ₹450 extra per gram on old jewellery exchange. The campaign reflects how retailers are using emot...

43 days ago

Global News

Jawhara Jewellery Partners with Arabian Center for Eid ‘Capture & Win’ Campaign

The activity also reflects how jewellery brands are using mall partnerships and digital engagement to reach consumers during important festive periods. By combining retail presence, social sharing and gifting, Jawhara J...

44 days ago

Daily News

GIVA Strengthens Men’s Silver Jewellery Line with ‘Men Want Gifts Too’ Campaign

Featuring Aditya Roy Kapur, the campaign positions GIVA MEN Silver as a lifestyle-led jewellery and gifting choice for modern male consumers

45 days ago

Daily News

Ashlesha Thakur Fronts CaratLane’s New Campaign for Accessible Natural Diamonds

The campaign spotlights CaratLane’s Shaya Diamonds range in 925 silver and 9KT gold, positioning natural diamonds as stylish, everyday and more attainable for younger jewellery consumers

46 days ago

Daily News

PGI India Launches Platinum Season of Love 2026 to Drive Retail Demand Across Categories

Platinum Guild International (PGI) India has rolled out Platinum Season of Love 2026, a nationwide retail activation running from April 17 to May 31. The initiative focuses on driving category growth through multi-segme...

73 days ago