Mumbai: Kisna Diamond and Gold Jewellery is all set for the Akshaya Tritiya occasion with its specially crafted campaign, “Khushiyon Main Nivesh,” featuring a heartfelt message that resonates with the auspicious occasion and conveys the idea of investing in happiness.
Emphasising the brand’s core philosophy, “Khushi ke har pal ke liye Kisna,” the video campaign highlights the beauty of togetherness, cherished moments, and joy that lasts forever.
Commenting on the campaign, Ghanshyam Dholakia, Founder and Managing Director, Hari Krishna Group and Kisna Diamond and Gold Jewellery, said the idea behind the campaign is to evoke how happiness and togetherness grow over time, with jewellery naturally becoming a part of these special moments across years.
In a similar vein, Paras Shah, CEO, Kisna Diamond and Gold Jewellery, said that with Khushiyon Main Nivesh, the brand wanted to reflect the sentiments of everyday life and believes the campaign strikes the right chord, featuring a child actor to emphasise the happiness the brand aims to convey
The brand has also introduced special incentives for the occasion. The campaign is being rolled out across Kisna’s digital platforms and amplified through social media.
