Mumbai: Tyaani Jewellers has expanded its retail footprint with the opening of a new boutique at Krishna Curve, Santacruz, reinforcing the brand's presence in Mumbai and marking another milestone in its nationwide growth journey.
Described by the company as "The House of Tyaani has a new home," the boutique has been developed around the vision of filmmaker and entrepreneur Karan Johar, bringing together the brand's signature craftsmanship, newly launched collections and jewellery designed to celebrate life's milestones.
The new Mumbai boutique has been curated to offer customers an elevated retail experience, showcasing Tyaani's distinctive blend of heritage-inspired craftsmanship and contemporary design. The store features collections spanning bridal, festive and occasion jewellery, reflecting the brand's focus on timeless elegance and artisanal excellence.
The launch also served as a celebration of the people driving Tyaani's expansion. The brand acknowledged its franchise partners and head-office leadership as the foundation of every Tyaani destination, emphasising that its growth is built not only on new stores but also on a shared vision and long-term partnerships.
The event brought together franchise partners from across Tyaani Jewellers' growing retail network, spanning Ahmedabad, Bengaluru, Hyderabad, Chandigarh, Delhi, Jalandhar, Jammu, Kolkata, Lucknow, Pune and Surat, reflecting the brand's steadily expanding pan-India presence. The gathering highlighted the collaborative approach that has helped the company strengthen its retail footprint while maintaining a consistent brand experience across markets.
According to the brand, Tyaani now operates 13 stores, with more destinations planned as part of its continued expansion strategy. Through its growing franchise network, the company is looking to further strengthen its presence in key jewellery markets while remaining committed to craftsmanship, customer experience and design-led retail.
The opening of the Mumbai boutique represents another step in Tyaani Jewellers' retail growth, combining a premium store environment with a strong partner ecosystem that continues to support the brand's expansion across India.
