Kochi: Centora Gold & Diamonds is set to make a prominent retail statement in Kerala with the grand launch of its newest showroom at Vallathol Junction, Kakkanad, Ernakulam, on 17th August 2026.
Scheduled to begin at 4 pm, the opening is being presented under the campaign theme “The Mega Shine of the Light,” positioning the occasion as a celebration of jewellery, contemporary elegance and cinematic grandeur.
At the centre of the campaign is acclaimed actor Mammootty, who has joined Centora Gold & Diamonds as the face of the launch. His association lends the campaign a powerful regional resonance, bringing together one of Indian cinema’s most distinguished personalities and the jewellery brand’s evolving retail identity.
Known for his commanding presence, enduring popularity and appeal across generations, Mammootty brings a sense of stature and refinement to Centora’s communication. The brand’s launch creative presents the actor in a sharply tailored burgundy ensemble, reflecting the rich visual palette and premium character of the campaign.
The collaboration is expected to strengthen Centora’s visibility as it seeks to connect with established jewellery buyers as well as a younger, style-conscious audience. By placing Mammootty at the forefront of the launch, the brand is positioning its Kakkanad opening as more than a conventional showroom inauguration.
Kakkanad has developed into one of Kochi’s most active residential, commercial and technology-led districts. Its expanding population, growing consumer base and strong retail ecosystem make it a strategically important location for jewellery brands seeking to deepen their reach in the city.
Centora’s promotional communication also highlights its presence across Thiruvananthapuram, Kottayam and Thrissur, indicating a wider retail footprint within Kerala.
With a high-visibility campaign, a prominent celebrity association and a carefully selected location, the Kakkanad opening is designed to mark a significant new chapter for Centora Gold & Diamonds.
The launch will introduce customers to the brand’s jewellery portfolio while reinforcing its positioning around contemporary design, elegance and accessible luxury.
