Hyderabad: Reflection, a popular silver jewellery brand in Vijayawada, has entered Hyderabad after earning a loyal consumer base in the city of Andhra Pradesh for more than 2 decades.
The brand describes itself as Hyderabad’s first dedicated 925 silver jewellery and fashion accessories showroom and is excited to start its new journey in the premium retail region of Telangana.
Positioned away from the conventional jewellery shop, the brand describes itself as a curated destination for modern women’s jewellery, offering 925 silver designer art jewellery, along with hair and fashion accessories.
While Hyderabad is known for its gold cult jewellery, Reflection is likely to set a new trend, delivering head-to-toe silver adornment under one roof in a boutique-like personalised ambience, setting a new retail bar that is rarely followed in the city.
Reflection is a 20-year-old brand and sees silver as an investment rather than gold’s replacement. It is strategically positioned near the Peddamma Thalli Temple in Jubilee Hills in Hyderabad, considered an auspicious place where families seek blessings during special moments such as weddings, naming ceremonies, new beginnings, and festivals.
The brand also has a strong digital presence, expanding its pan-India and international reach.
